BYOB: Be Your Own Boss

Become Your Own Boss In 2022

This is the year to take the reins and do your own thing. Here’s how.


1. Choose a Business Name
Once you have a business or side hustle in mind, naming it is your first step. Come up with 3-5 options and do a quick Google search to see what’s available.



2. Form a Limited Liability Company (LLC)
Once you have a name, an LLC makes it official—and unlocks all the tax benefits of being your own boss. Services such as LegalZoom or ZenBusiness can get you set up quickly and cheaply.




3. Apply for Licenses and Permits
There are a host of small business licenses and permits that you may need to acquire, depending on the type of business you’re starting and where you are located. We recommend working with your attorney to decide what’s best for your specific circumstance.



4. Get a Business Phone Number
Clients, customers, or partners need some way to contact you. And because it’s 2021, you can easily get a dedicated number on your existing device with Sideline Pro. No more clunky landlines or secondary cellphones.

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5. Create a Simple Logo
With services like Canva, you can create a simple logo with zero design skills necessary. Businesses update logos all the time. So even if you decide to change it later, you’ll look like a pro right from the start.



6. Choose an Accounting System
Detailed accounting is essential for every business. Whether you’re looking to hire an accountant or choose accounting software for your company, ample time and consideration should be given.



7. Prepare for Success
Are you planning to hire employees, outsource work to independent contractors, or take care of everything yourself? No matter what you choose, make sure you take the time to outline all necessary positions and the job responsibilities associated with them.



8. Get Found on Google & Other Review Sites
Make yourself discoverable online with a Google My Business profile and social media accounts. If you’re freelancing, services such as Upwork and Fiverr make earning easy. Or if you’re going brick and mortar, be sure to get set up on Yelp and Apple Maps.




9. Use Texting to Market Yourself*
With a 98% open rate, texting is the best way to reach customers in 2021. Sideline Pro’s Broadcast feature lets you send messages individually to a list of recipients for SMS promotions, offers, or announcements that increase your income.


*You need the express written consent of all recipients before you can send them marketing messages using Broadcast. You also must honor all opt-out requests from any recipients who indicate that they do not want to receive marketing messages from you. See our Compliance FAQ for additional information. Listed features may only be available on iOS, with new features being added to Android soon.


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